give GroundUp is live
Find grassroots nonprofits in the Piedmont Triad that match what you care about.
Not in the Piedmont Triad? Check out the app and get notified when we expand to your area.
Small nonprofits are doing powerful work, often out of view.
give GroundUp is a discovery tool that amplifies grassroots organizations, connects them with new audiences, and helps their stories rise to the surface.
Our mission
give GroundUp connects everyday donors with grassroots nonprofits in their communities through a free discovery platform, closing the resource gap that leaves small organizations overlooked and strengthening local networks of support.
give GroundUp is a North Carolina nonprofit and a 501(c)(3) public charity based in Winston-Salem. It is free for donors and free for organizations, and it never takes a cut of a gift.
Our solution
Philanthropic dollars, much like accumulated wealth, are concentrated in the largest nonprofits and rarely reach local communities. At give GroundUp, we believe that to meet the real and ongoing needs of our communities, donors deserve better alternatives to support the issues they care about.
The traditional philanthropic model makes it extremely difficult for small grassroots movements to thrive, even when they're closest to the communities they serve. Give GroundUp is disrupting that model, creating a modern, community-driven approach to philanthropy that amplifies local voices, levels the playing field, and makes space for grassroots organizations not just to survive, but to grow.
Meet give GroundUp.
A social discovery tool that’s changing the way philanthropy works and shifting power back to communities.
How it Works
Tell us what you care about, in your own words.
No categories to pick from. Write it the way you would say it to a friend.See organizations near you, smallest first.
Every match comes with a plain explanation of why it surfaced for you, how far away it is, and what is verified about it.Save the ones worth following.
No commitment, no pressure. Come back when you are ready.Give directly to the organization.
We never touch the money and never take a fee. Log the gift if you want to watch your giving take shape over time.
give GroundUp is a simple, social way to connect people with grassroots nonprofits.
Identify the causes you care about, discover organizations making real impact, give with confidence, and keep a record of your giving over time.
Where we are today
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600+ organizations
Active, IRS-verified nonprofits across the 12 counties of the Piedmont Triad, with the smallest organizations surfaced first.
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Free for everyone
No fees for donors, no fees for organizations, no paid placement. When you give, the gift goes directly to the nonprofit.
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A nonprofit ourselves
give GroundUp is a North Carolina 501(c)(3) public charity, built in Winston-Salem by people who have spent years inside the nonprofit sector.
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Built in public
The product is young and we say so. Read how it is going on the blog, or tell us what you searched for and could not find. Unmet searches decide which organizations we add next.